Get your website in front of the right people.
How do you get people to find your website among the billions of other sites on the internet? That’s where Search Engine Optimization (SEO) comes in. SEO is what we do in order to get search engines, such as Google, to crawl your website and display it on Google searches. For example, if you have a photography business, we would want your website to appear if someone is searching for a photographer in your desired area.
Where is the best place to hide a dead body? Page 2 of Google.
Our goal is to have your website place as high as possible in the search results so your website brings in as much organic traffic as possible. Ranking #1 on Google will usually get you between 26% and 32% of clicks!1 That’s not all. Over 76% of users will click a link on the first page, and not even continue to the page 2. Page 1 is prime real estate, and that’s where we want your website to live.
Google (and other search engines) uses many different variables and algorithms to determine where to place your website in searches. A few examples include load time, title tags, h1 tags, keyword density, and even links to other websites. When we create or update your website, we are always thinking of how it will effect your SEO and rankings down the road. There is technical and content oriented SEO — the team here at BKM Web Solutions will make sure your website is fully optimized for both.
The Many Benefits of SEO
High Quality Traffic.
A properly optimized website means the people visiting your site will be searching for the product or services that you offer. You’ll receive more high quality, organic traffic that is more likely to engage with your site.
Your website can appear any time someone searches for a relevant query. This means it can appear day or night, 365 days a year.
SEO is the perfect option if you can’t afford PPC advertising campaigns. There’s no need to spend hundreds or thousands on advertising campaigns because there’s no cost when people click on your website.
Increased Local Traffic
Local search queries (such as “pizza near me”) are more popular than ever. By optimizing your website for local traffic, you’ll be able to take advantage of your location and build a rapport with your community.
More Trust & Credibility
Websites with high search rankings are seen as more trustworthy and credible to both users and Google. By increasing your search ranking and developing a sound SEO strategy, your website will build trust between your potential customers and your website.